Privacy policy

1. General

ASKION GmbH is the operator of the website


Although we have always been handling your personal data very carefully and data protection has taken the top priority, due to the following legal regulations:

                                   - General Data Protection Regulation GDPR

                                   - Federal Data Protection Act

                                   - German Act on Telemedia,

we now have to inform you on which extent data are collected when using our websites and which purpose they are processed for. Here, “personal data” means any information which can be used to personally identify you.  We would also like to inform you on your rights in this context.


2. Name and contact information of the person responsible for the data processing and of the privacy officer


This information on data protection applies to the data processing by:

            ASKION GmbH

            General manager: Mr. Lutz Doms

            Gewerbepark Keplerstraße 17- 19

            D- 07549 Gera


            Tel: +49 365 73 53 0

            Email: info(at)askion(dot)com


You can contact our data protection officer, Mr. Dirk Dietzold, by using the above-mentioned address, or by email: datenschutz(at)askion(dot)com.


3. Collection and storage of personal data, and information on the way and purpose they are used


a) Calling up our website

Without any user authentication, you can principally visit all web pages in the part of our website which is open to the public. 


When calling up our website,the following information will be sent automatically through the browser that is used on your terminal device: 

                        - IP address of the inquiring computer

                        - Date and time of access

                        - Name and URL of the retrieved file

                        - The website which access is made from

                        - The used browser and, possibly, operating system of your computer as well as the

   name of your access provider 

This information is temporarily stored in a so-called log file.  The purpose of this information is to ensure a trouble-free connection establishment, a comfortable use of our website, the possibility to evaluate the system security and stability as well as further administrative functions. The legal basis for this is stated in Art. 6, Sec. 1 Sent. 1 lit. f GDPR.  However, the data will not be used to draw conclusions about your person.


b) Using our contact form


We provide the opportunity for you to ask any question by using our contact form. Therefore, a valid email address is required, so that we know where the inquiry comes from, and are able to send a response. However, further particulars requested in the contact form can be made by choice.


The data processing for the purpose of contacting us is carried out on the basis of your voluntarily issued consent according to Art. 6 Sec. 1 Sent. 1 lit. a GDPR.  You can withdraw your consent at any time by sending us an informal email. Furthermore, you can, of course, exercise all the other rights stated under Section 7 of this privacy policy.   


Your personal data which we have collected in connection with your using the contact form will be automatically deleted after completion of your inquiry.


However, we would like to expressively point to the fact that any data transfer via the internet (e.g. communication by email) may involve security vulnerabilities despite our existing security measures. We therefore cannot guarantee to completely protect your data from being accessed by third parties. So, if necessary, we would like to advise you to send confidential information by post.

c) Cookies

We use cookies on our website. Cookies are small text files which your browser creates automatically, and which will be stored on your terminal device when you visit our website. Cookies won’t cause any harm on your terminal device, and don’t contain any viruses, trojans or other malware.

Only such information is stored which results from the specific use of the respective terminal device. Thereby, we won’t receive any direct information about your identity either.


We use cookies to provide more comfort for you when using our offers, and to optimize usability. By using session cookies, we can see that you have already visited single pages on our website. These cookies will be deleted automatically after you have left the website. Due to the use of temporary cookies, you don’t have to repeat the details and settings you have already entered, when you call up our website again. For this purpose, temporary cookies are stored on your terminal device for a specifically defined period of time. 


Another reason for using cookies is to statistically measure the usage of the website and to evaluate it in order to optimize our offers for you. These cookies allow us, if you visit our website again, to automatically recognize that you have already been there. These cookies will be deleted after a specifically defined period of time.


Regarding the above stated purposes, the data processed by the cookies is required for safeguarding our legitimate interests as well as those of third parties according to Art. 6 Sec. 1 Sent. 1 lit. f  GDPR.   


Most of the browsers accept cookies automatically. However, you can change the configuration on your browser so that cookies are not stored on your terminal equipment, or you always get a warning before a new cookie will be stored.  We would like to explicitly point to the fact that the disabling of cookies means that certain areas of our website might not function correctly.


d) Direct/ indirect references (links)


In case of direct or indirect references to other websites (links), which are beyond our area of responsibility, we would exclusively assume liability in the event that we had notice of the contents and that it was technically possible and reasonable for us to prevent usage of illegal contents. We herewith explicitly declare that at the time of setting up the links no illegal contents could be discerned on the sites we had set the links to. We have no influence on any current or future design, content or authorship of the linked websites. We explicitly dissociate ourselves from all contents provided by all of the linked websites which have been changed after the link had been set, and from any content that may be illegal or immoral. So, if you access to websites of other business partners or organizations via any links, you do it on your own responsibility.    


 e) Newsletter


This website uses CleverReach for dispatching newsletters. The body responsible is:  CleverReach GmbH & Co.KG, Mühlenstr. 43, 26180 Rastede, Germany. CleverReach provides a service for the organization and analysis of the dispatching of newsletters. The data which you have entered for the purpose of receiving the newsletter, such as your email address, will be stored on the CleverReach server in Germany or Ireland, respectively.     


Sending our newsletter with the help of CleverReach allows us to analyze the behavior of the receivers of the newsletter. For instance, we can analyze how many receivers have opened the newsletter, and how often a certain link in our newsletter has been clicked on. By means of the so-called „conversation tracking“, we can analyze whether, after clicking on a link in the newsletter, a predefined action, such as the purchase of a product on our website, has been successfully carried out. If you wish to get further information on data analysis through CleverReach newsletter, please go to:


The data is processed on the basis of your given consent acc. to Art. 6 Sec. 1 lit. a GDPR. At any time, you can withdraw your consent with future effect by unsubscribing from the newsletter. The withdrawal shall not affect the lawfulness of the data processing before the withdrawal. 


If you don’t wish any analysis by CleverReach, you have to unsubscribe from the newsletter.   For this purpose, we shall provide a respective link in each newsletter message. Additionally, you can also subscribe from the newsletter directly on the website of CleverReach.     


We shall store your data which you have provided for the purpose of receiving the newsletter until you will have unsubscribed from the newsletter. After your unsubscription from the newsletter, we shall delete the data from our servers and from the servers of CleverReach.  Data we have stored for other purposes, such as email addresses for the members area, shall remain unaffected.       


For further information on receiving the newsletter, please see the privacy policy of CleverReach: .


f) Analysis tools and advertising


The tools for tracking used by us and listed below are carried out in accordance with Art. 6 Sec. 1 Sent. 1 lit f GDPR. By using these tools for tracking, we would like to guarantee a needs-based design as well as a continuous optimization of our website. On the other hand, we use these tools for tracking in order to compile statistics about the use of our website, and to evaluate them to optimize our offers for you. The foresaid shall be assumed as legitimate interests acc. to Art. 6 Sec. 1 Sent. 1 lit f GDPR.    


From the respective tools for tracking, you can learn about the purposes for data processing and about the categories of the data.


fa) Matomo (former Piwik)

We use the open-source software Matomo for the analysis and the statistical evaluation of the use of our website. Therefore we use cookies (see Section 3, Subsection c)). The information on the use of the website, which have been gained by using cookies, shall be transmitted to our servers and compiled in pseudonymous user profiles. This information shall be used to evaluate the use of the website and to allow a needs-based design of our website. There shall be no transfer of data to third parties.          


On no case, the IP address will be associated with other user-related data. The IP addresses will be anonymized so that an association is not possible (IP masking).    


You can prevent the storage of cookies by a respective configuration of your browser software. However, we would like to point to the fact that in this case you might not be able to make full use of all the functions of this website.   


If you do not agree to the storage and use of your data, you can deactivate the storage and use by going to: . In this case, an opt-out cookie will be created on your browser which prevents Matomo from storing your user data. Please note that if you delete your cookies, the Matomo opt-out cookie will also be deleted. If you visit our website again, you have to activate the Matomo opt-out cookie once more.       


fb) Google reCAPTCHA

On our website, we use Google’s reCAPTCHA, hereinafter referred to as reCAPTCHA . The provider is: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (Google).


With the help of reCAPTCHA, we will check on our website whether any data is entered by a human being or an automated software, e.g. into our contact form. For this purpose, reCAPTCHA analyzes the behavior of visitors to the website by means of different characteristics.  The analysis will start automatically as soon as the visitor has entered the website. Along with this, reCAPTCHA analyzes several details, e.g. IP address, visit duration on the website, or the user’s mouse movements. The data collected through this analysis will be transferred to Google.          


The reCAPTCHA analyses are running completely in the background. Visitors to the website shall not be informed about an analysis taking place. 


For further information on Google‘s reCAPTCHA as well as on the privacy policy of Google, please go to the following links:




g) Plugins and tools

ga) Vimeo

Our website uses plugins of the video-sharing website Vimeo. The provider is Vimeo Inc., 18th Street, New York, New York 10011, USA.


If you visit one of our websites featuring a Vimeo Plugin, a connection to the servers of Vimeo is established. The Vimeo server is informed about which of our websites you have visited. Additionally, Vimeo will receive you IP address. This shall also apply in case you are not logged in to Vimeo, or you don’t have any Vimeo account. The information collected by Vimeo is transmitted to a Vimeo’s server in the USA.


If you are logged in to your Vimeo account, you allow Vimeo to assign your browsing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.


For further information on how user data are handled, please see Vimeo’s privacy policy at: .



For the purpose of a uniform representation of typefaces, this website uses so-called web fonts provided by When you call up a website, your browser will load the required web fonts into your browser cache in order to display texts and fonts correctly.     


For this purpose, the browser you use has to establish a connection to the servers of thus gains knowledge that our website has been accessed via your IP address. The web fonts by are used to present our online offers in a uniform and attractive way. This constitutes a legitimate interest according to Art. 6 Sec. 1 Sent. 1 lit f GDPR.


If your browser doesn’t support web fonts, a standard font will be used by your computer.

For further information on web fonts by, please go to:





gc) Google Maps

This website uses the web mapping service Google Maps via an application programming interface (API). The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.


In order to use the functions of Google Maps, it is required to store your IP address. This information is normally transmitted to and stored on a Google’s server in the USA. The provider of this website has no influence on this data transfer.


We use Google Maps in order to achieve an attractive representation of our online offers, and to make it easy for our visitors to find the locations stated on our website.  This constitutes a legitimate interest according to Art. 6 Sec. 1 Sent.1 lit. f GDPR.



For further information on the handling of user data, please see the privacy policy of Google: 



4. The purpose of data processing


Your data are processed for the following purposes and on the legal basis of:   

            - Communication and interchange of data acc. to Art. 6 Sec. 1 lit. a, b, f GDPR

            - Contract initiation acc. to Art. 6 Sec. 1 lit. a and b GDPR

            - Contract performance acc. to Art. 6 Sec. 1 Sent. 1 lit. b GDPR

            - Ensuring the proper operation of a data processing system acc. to

               Art. 6 Sec. 1 lit. c and f GDPR


5. Transfer to third parties


There will be no transfer of your personal data to third parties for purposes other than listed in the following.

We will pass your data on only if:

            - you have explicitly issued your consent acc. to Art. 6 Sec. 1 Sent. 1 lit. a GDPR

            - there will be a legal obligation for the transfer acc. to Art. 6 Sec. 1 Sent. 1 lit. c GDPR, and   

            - it is permitted by law, and it is necessary to perform a contract with you acc. to Art. 6 Sec. 1

   Sent. 1 lit. b GDPR    


In case your data are passed on respecting the principles stated above, the third party will be bound by contract to handle your data with care according to our specifications, and neither to use your data for their own purposes nor to pass them on to third parties.  We undertake to oblige our staff and business partners to observe the confidentiality.      



6. Transfer to third countries


There will be no transfer of personal data to third countries. 


7. Individual rights


You have the right:

- acc. to Art. 15 GDPR, to request information about your personal data processed by us.

You can ask to be informed especially about the purposes for processing your personal data, the category of the personal data, the categories of recipient to whom your personal data have been or will be disclosed, the envisaged period for which the personal data will be stored, the existence of the right to request rectification or erasure of personal data, or restriction of processing of personal data or to object to such processing, the existence of the right to lodge a complaint, the source of your personal data unless they have been collected by us, and  the existence of automated decision-making, including profiling, and, if applicable, meaningful information about the logic involved.


- acc. to Art. 16 GDPR, to demand the prompt rectification of your inaccurate personal data which we have stored, or the prompt completion of your incomplete personal data. 


- acc. to Art. 17 GDPR, to demand the erasure of your personal data which we have stored,

unless the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for compliance with a contractual obligation;


- acc. to Art. 18 GDPR, to demand the restriction of processing your personal data as far as

the accuracy of the personal data is contested by you, the processing is unlawful and you, however, oppose the erasure of the data, and we no longer need the data, but you will need the data for the establishment, exercise or defense of legal claims, or you have objected to processing pursuant to Art. 21 GDPR


- acc. to Art. 20 GDPR, to receive your personal data, which you haveprovided to us, in a

structured, commonly used and machine-readable format, or demand to transmitthose data to another responsible;


-acc. to Art. 7 Sec. 3 GDPR, at any time, to withdraw your consent you have once given to us. As a consequence, we shall no longer be permitted to continue the processing of your data which your consent was based on, and


- acc. to Art. 77 GDPR to lodge a complaint with a supervisory authority. To do so, you can normally contact a supervisory authority at your habitual residence or place of work, or at our headquarter which is based in Thuringia. The responsible data protection authority is situated in the federal state which a company is based in; in this case, it is the Thüringer  Landesdatenschutzbeauftragter (the Thuringian state representative for data protection). You can see a list of representatives for data protection and their contact details under the following link: .


8. Right of objection


If processing of your personal data is necessary on the basis of the legitimate interests acc. to Art. 6 Sec. 1 Sent. 1 lit. f GDPR, you shall have the right to lodge an objection against the processing of your personal data acc. to Art. 21 GDPR, insofar as there are reasons which result from your particular situation, or your opposition is directed against direct marketing purposes. In the latter case, you shall have a general right to object at any time without providing details about your particular situation.


If you wish to make use of your right of objection or withdrawal, it is sufficient to send an email to


9. Data security


We implement appropriate technical and organizational security measures acc. to Art. 32 GDPR to protect your personal data against accidental or deliberate manipulation, loss, destruction or access by unauthorized persons.


Especially for the protection of the transmission of confidential contents, such as orders or inquiries, this website uses the common SSL encryption (Secure Socket Layer) in connection with the respective highest level of encryption supported by your browser, which, in most cases, is a 256-bit encryption. If your browser does not support the 256-bit encryption, we will fall back on the 128-bit v3 technology instead. You can recognize whether a particular page of our website is being transmitted in encrypted form by the closed key or padlock icon in the bottom status bar of your browser.  Once the SSL or TSL encryption, respectively, has been activated, it is not possible for third parties to read the data you are transmitting to us.     


If your personal data are transferred to third parties as stated under Sec. 5 of this document, we will bind such third parties by contract to observe the data protection regulations when handling your data, and to neither use your date for their own purposes nor disclose them to third parties. We shall obligate our staff and business partners to safeguard confidentiality.


10. Objection to commercial emails


Hereby we expressively object to using our contact details, which we have to publish due to the obligation to state a legal notice (Impressum), for sending us any commercial email or information which we have not requested explicitly. The provider of this website expressively reserves the right to take legal action in case of unsolicited commercial information, such as spam email.      


11. Changes to this privacy notice


We reserve the right to amend this privacy notice at any time with respect to the applicable data protection regulations. The current state is May 2018.    


We therefore ask the users to regularly inform about the content of the privacy policy. Should you have any questions or comments regarding this privacy policy, please click on “contact” and feel free to send us your questions or suggestions.